Send a link by DM when someone comments a keyword
Short answer: A common creator pattern: ask viewers to comment a word, and an automation sends them the link or freebie by DM. Results depend on your offer; no numbers here.
Done with 
ManyChat
Starbelo playbook. Not one person's story: a play built from official platform rules, linked below.
| Platform | |
|---|---|
| Tools | ManyChat |
| Category | Email & Link-in-bio |
| Type | Starbelo playbook |
| Source | Official source · Oct 2026 |
| Updated |
What did they do?
A common creator pattern: ask viewers to comment a word, and an automation sends them the link or freebie by DM.
What were the results?
Results depend on your offer; no numbers here.
What tools do you need?
ManyChat (automated instagram and tiktok dms).
How much does it cost?
You can start for $0: ManyChat has a free plan. Check each tool's site for current prices.
Is it allowed?
Yes. Meta may add an "AI info" label to AI-generated media; disclose paid partnerships. Source.
Worth knowing
Keep the keyword short and the DM useful; follow Instagram's messaging rules.
What prompt can I copy?
Write a Reel caption asking viewers to comment "[word]" for [freebie], plus the DM message they receive.
Source: creators.instagram.com · checked Oct 2026. Updated . Share
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